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Macy's announces newest designer for capsule collection

3/14/2011

NEW YORK-- Macy’s announced Matthew Williamson as the second acclaimed fashion designer to take part in the designer capsule collection series for the retailer’s contemporary fashion Impulse department. Sold in approximately 225 Macy’s stores nationwide and on macys.com beginning April 13, Williamson’s collection will include dresses, tops, scarves and unique leather and suede pieces.


Price points for the collection will range from $50 to $120,with specialty pieces selling up to $300.


“We are very excited to announce Matthew Williamson as the next featured collection in Macy’s designer capsule collection program,” said Jeff Gennette, Macy’s chief merchandising officer. “Matthew’s irresistible fashion sense and extensive understanding of form and proportion are in sync with what our customer is looking for when shopping for fresh style this spring.”


“Matthew’s creations are seductive and sophisticated, yet unconventional,” said Nicole Fischelis, Macy’s group vice president and fashion director. “He’s taken what’s best from his runway collection and infused it into his creation for Macy’s. His use of fabric manipulation and amazing color and print will take you on an adventure to an exotic location full of life, reminiscent of the 70s disco era.”


Williamson began his career working freelance for Marni. From there, he worked for British design houses such as Monsoon and Accessorize. In 1997, Matthew Williamson, the namesake luxury brand was born, debuting the first collection that September during London Fashion Week. In 2002 Williamson expanded into the United States, showing his fall collection during New York Fashion Week. Williamson has since opened flagship stores in London and New York.

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