Litehouse wins dressing award

Strong sales and market share gains for Opa by Litehouse Feta Dill Greek Yogurt earned the new product the Dressing of the Year award from The Association for Dressings & Sauces.



The dressing and sauce group held its annual meeting in Naples, Fl., recently and bestowed top honors on Litehouse due to the impressive performance of Feta Dill Greek Yogurt. In one year, the new product became the best-selling dressing in the market accounting for 21% of the yogurt refrigerated salad dressing category, according to Litehouse.



"We are so honored that Litehouse was chosen for this prestigious award," said Maria Emmer-Aanes, vp of market and communication for Litehouse. "OPA by Litehouse Greek Yogurt Dressing was the first fresh, Greek yogurt based dressing to market, and we've received rave reviews from consumers since its launch. We are thrilled to be acknowledged by our peers as well."



The Dressing of the Year Award is presented by ADS to recognize and celebrate truly innovative and delicious dressing products. Nominations for the award were received from ADS members and were then voted on by members via a blind taste test at the trade group’s technical meeting in San Diego. ADS members voted for the dressing deemed to have the best overall taste.



Utilizing Greek yogurt as a salad dressing base provides a lower calorie dressing with twice the protein of a traditional dressing. OPA by Litehouse dressings are free of trans fats, have no MSG or artificial preservatives and only 0-1 gram of sugar per serving.