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KB slashes toy prices in time for holidays

10/2/2008

PITTSFIELD, Mass. KB Toys reported that will reduce more than 200 popular toys to $10 or less as part of an initiative to help customers save money during the holiday gift buying season.

KB Toys recently expanded its Super Value Program to include video games priced as low as $9.98 and DVD family movies and entertainment starting at 2 for $9.98.

To help consumer dollars go even further, this week KB Toys also added twenty-five items to the Extreme Value! Lineup. The Extreme Value! selection offers even lower prices on select, guest favorite, Super Values from famous names like Fisher-Price, Mattel, Hasbro, Disney and more.

"Our guests have come to know they can always find exceptional bargains with our Super Value Program," said Andy Bailen, ceo of KB Toys. "Clearly, more consumers are looking for affordably priced gifts and that is why we also just took over two hundred great toys and lowered their prices to $10 or less."

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