Jordan’s Furniture, New Haven

Jordan’s Furniture believes in giving people a reason to visit its stores — a reason that extends beyond merchandise. And its newest location is no exception to the rule.



The 192,500-sq.-ft. space combines retail with entertainment, and devotes 20,000 sq. ft. to such attractions as an elaborate indoor rope course, a water show with light and sound effects, a pizzeria and ice cream counter.



The “IT Adventure Indoor Ropes Course,” billed as the world's largest indoor adventure ropes course, features two 60-ft.-high ropes courses with four levels, zigzag swinging beams, bridges, plank-walking, a catwalk and a 48-ft.-high free fall jump. There are four 200-ft.-long, 48-ft.-high zip lines that extend above the water show.



On the retail side, Jordan’s uses home-styled vignettes to display its massive assortment of furniture and related accessories.