Hanes helps customers plant trees

WINSTON-SALEM, N.C. Hanes announced that it will offer consumers the opportunity to help plant trees in areas in need through a partnership with the Arbor Day Foundation. For every qualifying purchase of three Hanes products with mail-in redemption and proof of purchase from April 1 through May 15, Hanes will send the purchaser a free Hanes Earth Day T-shirt and will donate a dollar to The Arbor Day Foundation.

"Our mission at Hanes has always been to provide superior comfort, and we hope that our consumers will take comfort in the fact that we're doing our part for the environment," said Sidney Falken, SVP Hanes brand.  "We can't think of a better way to celebrate Earth Day and Arbor Day than with a promotion that gives back to consumers and the Earth."

Trees donated by Hanes will be planted in the Hiawatha National Forest in northern Michigan. These trees will be part of the North Pine River restoration project which will add long-lived conifer species to the area. The trees will be planted throughout more than 60 acres alongside a three-quarter-mile stretch of the coldwater stream.

The Hanes Earth Day T-shirts are made with eco-friendly features, including lead-, nickel-, formaldehyde-, and phthalate-free inks and without the use of bleach or dye.