GameStop renews gaming sponsorship
NEW YORK and GRAPEVINE, Texas GameStop Corp. Wednesday announced that it has renewed its partnership with Major League Gaming, the first professional video game league, as the presenting sponsor and official global video game retailer for the MLG Pro Circuit through the 2008 season.
"GameStop's relationship with MLG really gives power to the players," indicated Tom DeNapoli, vp of marketing for GameStop Corp. "By connecting our stores and online retail efforts to the MLG audience, we've been able to cement a relationship with millions of important customers."
GameStop's role as the presenting sponsor of the MLG Pro Circuit includes a significant presence at each of the professional competitions as well as through MLG's media distribution outlets, including television, mobile and online. The partnership also leverages the extensive physical store and online reach of the company's more than 4,816 GameStop and EB Games retail stores across the United States and worldwide, where gamers and fans will have additional opportunities to deepen their involvement in the MLG community.