Fresh & Easy kicks off Shop for Schools fundraising program

EL SEGUNDO, Calif. Fresh & Easy Neighborhood Market announced that 769 schools in Southern California, Arizona and Nevada have registered for its Shop for Schools fundraising program.

All Kindergarten through 8th grade schools within a three-mile radius of a Fresh & Easy store were eligible to register for the program. For every $20 spent at a Fresh & Easy store, participating schools will get a $1 cash donation. The program launched Feb. 1 and will run through March 31.

"The interest in our Shop for Schools program has been incredible. We've received a great response from parents, teachers and staff who are all very excited to help increase their schools' budgets," said Fresh & Easy regional manager Paul Madarieta. "We are happy to be able to help support our local schools especially in a time when school budgets are so tight."

Registered schools are mobilizing parents and students to collect Fresh & Easy receipts and then submit them for verification. Fresh & Easy will cut a check to each school for the amount raised and the money can be used for whatever the school needs most. The school in each state that raises the most money will receive a $5,000 cash bonus from the company.