DSW steps up luxury offering with new site

COLUMBUS, Ohio — DSW Inc. has launched Luxe810.com, a new website located at dsw.com/luxe810 that offers top luxury brands at up to 50% off. The Luxe810 assortment includes shoes, handbags, jewelry, and other accessories for men and women. Among the brands featured on the site are Gucci, Prada, Bottega Veneta, YSL, Sergio Rossi, Marc by Marc Jacobs, Pucci, Giuseppe Zanotti and more.

To support the Luxe810.com launch, DSW is opening five Luxe810 Pop-Up Shops in key metropolitan locations, offering luxury accessories and ready-to-wear fashion for a limited-time only. In addition, 17 DSW stores will carry a special, limited selection of Luxe810 products.

“We’re excited about the launch of Luxe810.com,” said Mike MacDonald, president and CEODSW Inc. “Luxe810 provides our shoppers with world-class brands at a great value every day. This new shopping venue also gives us the opportunity to further differentiate our brand while expanding our appeal to a broader audience.”