Dickies relocates NYC showroom

FORT WORTH, Texas Dickies announced it is relocating its New York City showroom to 1400 Broadway in the heart of the garment district.

The new location is 4,000 square feet and will be used to merchandise Dickies' product assortment to current and prospective retailers, suppliers and the media.  The newly renovated space is expected to open in mid-November.

“The Dickies brand has moved beyond its work wear heritage to appeal to individuals with an independent spirit and uncomplicated sense of style,” said Tad Uchtman, SVP marketing, merchandising and licensing for Dickies. “Because New York is at the heart of the fashion and apparel industry, it’s vital for us to have an iconic showplace in the market to bring our brand vision to life as we work towards what consumers have told us is a very promising future.”