Cristina Saralegui to launch home line at Sears, Kmart
HOFFMAN ESTATES, Ill. Sears and Kmart have announced the launch of an exclusive new soft home collection, Casa Cristina, launching this fall. Created by well-known Hispanic journalist and talk show host Cristina Saralegui, the Casa Cristina collection is inspired by Saralegui's Miami home, along with the artistry and memories of her childhood. Cristina's unique style and taste come to life in this groundbreaking collection, the company reported.
"Cristina is such a creative voice, and Sears Holdings is proud of our collaboration in this new venture," said Amy Parker, chief marketing officer Sears Holdings, Home. "The Casa Cristina bed and bath collection is a welcome addition to the Sears and Kmart home fashions department."
The product offering encompasses a wide range of items for bed and bath. The bedding line includes lush comforter sets, quilted coverlets and euro shams, soft microfiber sheets and decorative pillows. The bath collection includes matching shower curtains, embellished towel sets, cotton bath rugs and accessories decorated with coordinating motifs.