Circuit City Named World Cyber Games’ Official Retailer
New York City, International Cyber Marketing USA announced Tuesday that Circuit City Stores has been named the official entertainment, electronics and video game retailer for the World Cyber Games USA Championship Series, which includes the WCG US Open, WCG USA regional competitions, USA National Final and the WCG 2007 Grand Final in Seattle.
As a “premier partner” over the next three years, Circuit City will receive official designations, event signage, event and online advertising and brand exposure, according to Michael Arzt, senior VP and general manager of International Cyber Marketing USA, and Peter Weedfald, senior VP and chief marketing officer for Circuit City.
The World Cyber Games is the recognized blue chip leader in international video game competitions.