Charming Charlie offers digital gift cards

Hosuton - Fashion accessories retailer Charming Charlie recently expanded its relationship with Stored Value Solutions (SVS) to offer e-commerce distribution of digital gift cards. Charming Charlie originally associated with SVS in 2012 for gift card processing in their more than 340 stores across the U.S.



Since introducing online access to digital eCards to complement the availability of physical cards, Charming Charlie gift cards purchased online during the winter holiday season grew by an exponential rate year-over-year.



“Our new ability to offer gift cards online for purchase and redemption helps reduce overhead, increase visibility and overcome geographic limitations,” said Charming Charlie CIO John Hnanicek. “The e-commerce implementation was flawless and the added functionality makes our customer experience effortless.”