Cabela’s will debut a “cost-effective” design in its two newly announced store locations.
The outdoor apparel and goods retailer announced two new locations, one in McDonough, Georgia, opening in fall 2017, and one in Lee’s Summit, Missouri, opening in fall 2017 or spring 2018.
The locations, both 70,000 sq. ft. each, are designed around a new concept that the retailer said is more cost effective "in a focused effort to bring more its stores to more convenient locations" to better serve customers.
New features include an updated floor plan that dedicates more square footage of floor space to Cabela’s core areas of hunting, fishing, camping and recreational shooting. A new layout will allow the store to be more flexible with its product assortment as its core categories seasonally change throughout the year, resulting in more in-season products.
The new design will also include Cabela’s signature outdoor environment, with such elements as a 360 degree mountain and taxidermy feature at the front of the store, dozens of museum-quality taxidermy mounts, vintage outdoor photos and memorabilia and a regionally specific theme.