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Best Buy, TiVo team up

7/10/2009

San Francisco Best Buy and TiVo said on Thursday that they are partnering on a broad program to promote each other's products.

Best Buy will promote TiVo digital video recording products in its 1,100 stores in the United States in a multi-year agreement. Best Buy has also agreed to finance development of TiVo software and search tools for its store brand of consumer electronics.

For its part, TiVo said it will develop set-top boxes to be sold in Best Buy's stores that will let the retailer advertise its products and services to TiVo subscribers on their home televisions.

The financial details of the partnership were not announced.

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