Best Buy names new leadership to grow women's market share

MINNEAPOLIS Best Buy announced that Liz Haesler, VP home life and trend, and Mary Stoddart, VP territory general manager, will together lead the next stage of the WOLF@Best Buy network, with a focus to help Best Buy build an even stronger culture for women to work, and demonstrate market share gains with female consumers.

WOLF@Best Buy is a vast network of thousands of Best Buy employees who work with individuals, brands, partners, stores, and communities to help the company build strong women leaders and capture a greater share of the estimated $90 billion female consumer electronics market in the United States. Both Haesler and Stoddart have been active and contributing members of the WOLF@Best Buy network since its inception in 2004. Both leaders will work to accelerate results for female market share growth and professional development.

“Mary and Liz are humble, thoughtful, visionary leaders who have strong, personal convictions and passion for this area of growth,” said Brian Dunn, president and COO of Best Buy. “Both are committed to helping advance the amazing work done thus far, while integrating the WOLF@Best Buy network even more meaningfully into the business.”