Abrams joins ideaEDGE advisory board

SAN DIEGO ideaEDGE, a developer of prepaid gift card programs, has announced that Joe Abrams has joined the company’s board of advisors.

In 1999, Abrams co-founded Intermix, the parent company of social networking leader MySpace. In 2005, MySpace was sold to News Corp. for $580 million.

“We are very pleased to have Joe Abrams join our advisory board,” commented Jim Collas, CEO of ideaEDGE. “His unique understanding of the social media marketplace, combined with his technology and financial expertise will help position ideaEDGE to reach its full potential as we move forward with the development of the Social Network Enabled Group Gifting (SNEGG) platform.”