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Disaster preparedness plans include compassion
Target was among the major U.S. companies who were quick to step up after the wave of tornadoes brought unprecedented death and destruction to communities throughout the Southeast. Target donated $200,000 in cash to the American Red Cross to support tornado relief efforts and made an additional donation valued at more than $75,000 that included product and relief kits, which contained hygiene and food items for distribution in the hardest-hit areas.
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Lowe’s flatters Target with look-alike loyalty program
The 5% REDcard Rewards program Target launched last fall has contributed to sales results and served as a game changer on the pricing front with Walmart. Savvy shoppers are increasingly realizing the additional 5% savings they receive by using their REDcard can result in the price of a basket of food and consumables at Target slipping below the price of a comparable basket at Walmart.