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Google: Mobile-friendly sites sought out by consumers
New York -- Smartphone and Internet users actively seek out and prefer to engage with mobile-friendly sites, but such sites must meet certain expectations in order to convert users from visitors to consumers, according to a Google study conducted by independent market research firms Sterling Research and SmithGeiger.
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Kmart hopes to scare up some Halloween sales
HOFFMAN ESTATES, Ill. — Kmart has designated this Friday as the official start of Halloween shopping with its "Orange and Black Friday" event.
Kmart's "Orange & Black Friday" event features: 50% off Halloween costumes and Halloween kitchen textiles, tabletop, decor, as well as a "Kmart Kreator" tool (www.Kmart.com/kreator), a social tool where users can create their own Halloween "Kreature" using costumes and accessories available at Kmart.