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IBM helps 1-800-Flowers connect with shoppers
New York -- With 25% of annual flower sales (for an estimated $1.9 billion) tied to Mother’s Day, it’s no wonder the holiday looms large for 1-800-Flowers. IBM is helping the retailer simplify Mother’s Day gift-giving for its digital customers no matter where or how they shop, including through the website, with a mobile device or via social media.
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Former Gap exec to head David’s Bridal
CONSHOHOCKEN, Pa. — Former Gap executive Pamela B. Wallack has been named CEO of David’s Bridal, a U.S.-based specialty retailer of bridal gown and wedding-related apparel and accessories.
The specialty retailer is looking to leverage Wallack’s abilities to grow and improve well-known consumer brands to help drive the strategic initiatives underway at the company, including expanding the store base, bolstering the e-sommerce platform, enhancing customer experience and adding to the portfolio of high-fashion brands.