News

Los Angeles - Sport Chalet said Tuesday it has launched its fourth-consecutive Treasure Hunt dive, which invites certified scuba divers to participate by diving to find six sunken treasure bars hidden in diving locations off the northern and southern California coasts and in a special marine destination in Arizona.

From June 25 to 18, Sport Chalet will release one clue every Tuesday and Thursday to help divers identify the secret locations of the six gold-painted treasure bars; clues will be posted online and in all participating Sport Chalet retail stores.

Office Depot has launched a new rewards program with several loyalty enhancements even as it moves closer to consummating its merger with OfficeMax.

The company’s new program, called simply Office Depot Rewards, is designed to reward shoppers for spending money, sharing information about themselves and recycling. It is a novel approach that is intended to offer a more customized approach to shoppers’ unique behaviors and preferences.

Pleasanton, Calif. - Safeway was selected to receive the 2013 Secretary of Defense Employer Support Freedom Award, the nation's highest honor given to employers for exceptional support of National Guard and Reserve employees.

Employer Support of the Guard and Reserve, an office of the Department of Defense, announced the 15 award recipients on Tuesday.

ATLANTA — The HoneyBaked Ham Company is gearing up for aggressive growth in the Northeastern U.S., and plans to sign more franchise deals in areas where demand for the brand is growing.

LOS ANGELES — Specialty sporting goods retailer Sports Chalet is sticking to an innovative plan that helps retain existing customers while enhancing its brand awareness. The retailer is inviting certified Scuba divers to participate in its Treasure Hunt dive for the fourth consecutive year. 

FRAMINGHAM, Mass. — School may be out for summer, but Staples has already released its top product picks for the 2013 back-to-school shopping season. 

“School supplies need to reflect students’ individual styles, and we are excited by this year’s amazing selection, all at great values,” said Alison Corcoran, SVP, stores and online marketing. “Staples makes it easy to find everything on your list for less this back-to-school season.” 

Denver – Furniture Row, parent company of home furnishings retailer Denver Mattress, is using the Oracle ATG e-commerce solution to both personalize the Denver Mattress e-commerce site and make it adaptable to the format of any device the customer chooses to employ. Using the “adaptive design” website design methodology enabled by ATG technology, the Denver Mattress site instantly recognizes what type of device — such as PC, smartphone or tablet — a customer is using and optimizes display for that specific screen.

New York - A report released by Bloomberg on Tuesday said that confidence among American consumers in June surpassed expectations, climbing to the highest level in more than five years.

The Conference Board’s index rose to 81.4, beating Bloomberg forecasts of 75.1 and reaching the highest point since January 2008. The index reached 74.3 in May.