News

New York -- President Barack Obama visited Safeway Inc.’s distribution center in Upper Marlboro, Md., where he spotlighted the chain’s efforts to improve truck efficiency and called for new fuel efficiency and greenhouse gas standards for medium-duty and heavy-duty trucks by March 2016. The new standards will mean “thousands of dollars in savings every year” for truck operators, Obama said.

Omnichannel marketers have gained a new personalization weapon to engage with shoppers thanks to a partnership between nGage Labs and Web Decisions.

The firms announced a new arrangement that combines nGage’s personalized mobile customer engagement capabilities with Web Decision’s omnichannel marketing database solutions to create a fully integrated database-drive mobile customer engagement solution.

In recent years, retailers have aggressively implemented in-store systems to track customers’ every move from the moment they enter till the moment they leave (hopefully including a trip through a checkout lane). Specific details such as how long customers spend in front of a display are also carefully monitored and analyzed. Technology now allows retailers to keep tabs on what customers do in the store almost as rigorously as they follow customer actions online.

More momentum for Pinterest and the emergence of social shopping are among the top social media trends that research and analytics firm Blueocean Market Intelligence predicts will impact the retail industry this year.

The firm analyzed the online sales data of the nation’s top 100 retailers from September through December 2013 as part of an ongoing global study assessing the business impact of top retailers social media efforts in a report called, “Social Media Effectiveness Index for Retailers”

Delia’s is still in the early stages of its turnaround efforts, but losses in the fourth quarter prompted the multichannel retailer that caters to teenage girls to offer preliminary results.

The company said that headwinds which continue to pressure the retail industry hampered its progress in the quarter.

New York – Consumers are increasingly performing omni-channel shopping, and prefer personalized offers across the different channels they shop. According to a new survey of more than 1,000 online consumers from retail personalization technology vendor Synqera, U.S. consumers still prefer promotional content and coupons from traditional print media (magazine, newsletter/flyer, newspaper) (75%), found online (72%), or received after a purchase (62%) for future shopping.

Understanding threats and taking advantage of opportunities is the name of the game in retail, and pricing intelligence provider 360pi has launched a new suite of tools that does exactly that.

360pi has launched 360insights, a suite of integrated visualizations and dashboard reports that gives retailers visibility into how they can immediately increase revenues and margins through adjustments to their pricing and product mixes.

BJ’s Wholesale Club is outsourcing and expanding its product demonstration program with the help of Crossmark’s PromoWorks division.

Plans call for PromoWorks to manage, enhance and ultimately expand the company’s demo and events program. BJ’s current demo and events staff, made up of approximately 1,400 employees, will be given priority to apply for the demo program with PromoWorks, which plans to grow the current program by more than 25% or about 500 jobs, the companies said it a joint statement.