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  • SXSW exclusive: First-timer reflections

    The journey to South by Southwest (SXSW) begins long before the leading technology conference even begins. As first time attendees it quickly became apparent that winging it doesn’t work in Austin yet being open to possibilities is also essential essential.

    Stepping of the plan we wondered if we had planned enough. Everyone looked like they knew where they were going and what they were doing and who they were doing it with. We were just trying to find our hotel!

  • Shopatron extends omni-channel past the point of purchase

    San Luis Obispo, Calif. - Shopatron is unveiling its Shopatron Customer Care Suite, which includes a new set of APIs available within the Shopatron Developer applications, and a new customer care interface. Shopatron launched the two platforms to complement its order management technology, allowing retailers to intelligently manage the customer experience anytime, anywhere, and by any authorized user.

  • Duck Tape gets "Ducked Out" for 2014 Radio Disney Music Awards

    Duck Tape is getting "Ducked Out" for the 2014 Radio Disney Music Awards (RDMAs), and offering one person a chance to attend the event at Nokia Theatre L.A. April 26.

    One winner will receive a trip for five to the RDMAs in Los Angeles, as well as a meet and greet with Radio Disney on-air personality Maddy from "Morgan & Maddy in the Morning."

  • Sherwin-Williams opens Spanish-language content platform

    Cleveland - Sherwin-Williams is launching an online Spanish-language platform, SWLatino.com, focusing on Hispanic homeowners, contractors and designers. Sherwin-Williams will feature tips, how-to articles and color information from leading Hispanic bloggers and Sherwin-Williams color experts.

    The new site, integrated with Sherwin-Williams Facebook and Twitter accounts, will connect Latino paint and color professionals, homeowners and designers with Spanish-language content.

  • Best new products revealed at IRI Summit

    Dannon Light & Fit Greek Yogurt, Tide Pods and Monster Energy Ultra were recognized as New Product Pacesetters this week as Information Resources (IRI) unveiled the best new products of 2013 at its annual summit.

  • CVS 'My Weekly Ad' program creates loyal customers, strong sales

    Orlando, Fla. -- The digital marketing initiative known as “My Weekly Ad” is helping CVS Caremark grow sales and deepen engagement with loyal customers by providing them with personalized versions of the retailer’s weekly ad.

    The My Weekly Ad program was launched last fall, and Wednesday morning during a presentation at the IRI Summit CVS Caremark senior VP of merchandising and retail pricing Judy Sansone shared additional details regarding the program.

  • Personalization push intensifies at CVS

    The digital marketing initiative known as “My Weekly Ad” is helping CVS Caremark grow sales and deepen engagement with loyal customers by providing them with personalized versions of the retailer’s weekly ad.

    The My Weekly Ad program was launched last fall and Wednesday morning during a presentation at the IRI Summit CVS Caremark SVP of merchandising and retail pricing Judy Sansone shared additional details regarding the program.

  • Williams-Sonoma had a great holiday

    Williams-Sonoma president and CEO Laura Alber credited the strength of the company’s brands across retail and e-commerce for its performance in the fourth quarter ended Feb. 2.

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