News

Shopzilla, a leading platform that connects 50 million retail shoppers monthly with online marketers, has consolidated three marketing-centric business units — Audience Discovery and Activation Services — under the Connexity brand name.

“Connexity will uniquely combine consumer insights and media buying within the same programmatic platform, helping marketers to learn more about their customers, discover valuable audiences, and activate new consumers at scale,” the company said in a statement.

Jos. A. Bank continued the positive trend of increases in adjusted earnings that it saw in the second half of 2013. Comparable brand sales increased by double digits in the first two months of the first quarter, and despite slowing down after Easter, still resulted in an 8.4% increase.

Seattle — Amazon.com is reportedly entering the online payment arena.

According to Reuters, Amazon.com will offer a service where for a fee, registered customers can use credit card information stored on Amazon.com to pay for services such as utilities or digital subscriptions.

Silicon Valley saw some drama late Monday when PayPal announced that president David Marcus was leaving to lead Facebook’s messaging products.

The split was amicable with eBay president and CEO John Donahoe wishing Marcus well at Facebook.

Irvine, Calif. — Sage North America is releasing the new Sage Exchange Payment Management System to consolidate all of retail small-to-mid-sized business (SMB) payment activity onto one platform. SMBs can use Sage Exchange to monitor and manage the payments from all their sales environments: on the web, over the phone, through mobile devices, or at their storefront, on a 24/7 basis.

Retailers and mall owners looking for innovative solutions to understand their performance in context have a new ally in ShopperTrak.

The leading global provider of consumer behavior insights and location-based analytics recently announced plans to launch a customizable benchmarking product called Market Intelligence as part of its Performance Analytics offering.

Boston — Three in four (75%) retailers can or intend to identify customers when they walk in the store, including 3% who already do so and 72% who are planning to do so within five years. According to the new 2014 CRM/Unified Commerce Benchmark Survey of top North American retailers from Boston Retail Partners, 95% of respondents indicated customer experience/ customer engagement is one of their top three current initiatives.

The OurPet's Company, a leading proprietary pet supply company, has promoted Gabriella DeSantis to VP of marketing.

DeSantis joined the company in July 2012 as senior director of marketing and has been responsible for overseeing the execution of the company's new two-brand marketing strategy. The company also credits her with the successful launch of several new products.