-
IBM creates digital marketing tool for visually impaired
Armonk, N.Y. - IBM’s research team in Brazil has created a new way for marketers to engage shoppers who cannot visually identify objects. The team created an image recognition technology which uses “identifying markers” placed around a display to recognize products between each marker by simply taking a picture.
-
11 keys to Michaels success
Polygroup Limited, Chartpak and Tru Vue were among the trading partners and service providers recognized by The Michaels Companies as Partners of the Year.
The arts and crafts retailers held a gala event in Dallas on August 7 and singled out 11 companies who demonstrated a commitment to surpassing expectations and continually providing excellence in service, quality and innovation.