News

For the 2015 holiday shopping season, the dollar figure forecast on consumer spend is less relevant for retailers, according to PwC's 2015 Holiday Outlook. Rather, a deeper understanding of the complex retail landscape and the focus on building long-term shopper relationships is how retailers will define success this year.

PwC outlines 10 big trends that are expected to drive the 2015 holiday shopping season:

The “paint ‘n’ sip” phenomenon, whereby friends, neighbors, and colleagues come together to paint, drink and relax, is showing no signs of slowing down and that’s good news for a Louisiana-based company.

Painting with a Twist, which bills itself as the original and largest paint-and-sip franchise, has opened more than one new location each week this year, and is on track to reach its goal of 100 new locations in 2015.

In the 1960s, when our company was founded, cutting edge was a typewritten, hand-illustrated catalog. Since then our technology has moved on considerably but our focus is the same: Using the latest systems and techniques to create an exceptional, engaging customer experience.

Almost every retailer worth their salt understands the importance of omnichannel in achieving this today - but actually finding and implementing the technology to do it properly is the hard part.

When it comes to a primary device, consumers of all ages make the same choice by a clear margin.

According to a new survey of 4,000 consumers from Adobe, 92% of millennials consider the smartphone as their primary device.

Tablets show opposite age trends. While 72% of all consumers say they own tablets, baby boomers and 70 and over report higher usage. 87% of respondents use tablets at home, with 66% using it every day. Top activities include reading emails (72%), playing games (60%), sending emails (60%) and shopping (55%)

The same day that TJX announced the retirement of its CEO, Ascena Retail Group named a new executive to lead its recently acquired Ann Inc. division.
 

Brick-and-mortar sales metrics were below expectations in September, but not all was lost.

According to the September 2015 Retail Performance Pulse report from brick-and-mortar analytics firm RetailNext Inc., traffic declined at the lowest rate since January of this year.

Retailers constantly experiment to serve customer needs in new ways and HSN has taken that concept to a new level with an initiative involving Ford.
 
Through the end of October, HSN and Ford Motor Company are offering a “preferred price event” based on the core value proposition of a prenegotiated price on a wide range of the automaker’s models.
 

Jet is abandoning its fee model less than three months after it launched in order to broaden its appeal to shoppers.

The online marketplace startup announced Wednesday that it will get rid of its $50 annual membership fee.

Brevity is the soul of online retail.

According to a new survey of more than 300 consumers from checkout optimization provider PCA Predict, 84% of U.S. consumers stated they would abandon their e-commerce order if presented with complicated or lengthy Web forms.

Asked about their experience with retailers failing to deliver, an overwhelming 95% of U.S. consumers said that they would be unlikely to shop with a retailer again if an order failed to arrive.

Everyone knows fraud is costly, but it be more expensive than you think.

In addition to typical fraud costs, such as the loss of goods and chargeback fees, merchants that sell digital goods, such as MP3 files and streamed movies, each spend an average of $10.1 million every year on fraud-related costs.