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HRC: Discounter tops with Gen Z for back-to-school shopping
Gen Z shoppers are gearing up to hit the stores for back-to-school purchases — and their top destination is Walmart. Thirty-six percent of boys and girls cite Walmart as their first choice for back-to-school shopping, more than double that of any other retailer, according to a survey conducted by strategic retail advisory firm HRC Retail Advisory. -
Online apparel brand with big following to open flagship
A clothing brand know for its "radical transparency" is putting down roots in its hometown. Everlane will open its first permanent brick-and-mortar location, in San Francisco. The opening date hasn't been announced yet, but the company has posted a variety of available jobs, including "flagship store leader," on its website. The storefront, on Valencia Street in the city's Mission District, is already identified with the brand's "100% Human" tagline.

