Natural Life to expand via franchising

Natural Life is looking to roll out its unusual store concept.

With four corporate-owned locations in Florida, Natural Life announced it is expanding to a franchise business model.  Natural Life specializes in CBD products as well as holistic plants, including kava, kratom, turmeric, akuamma and more. Stores offer more than 300 products and carry over 20 brands. 

Natural Life expects to have seven locations up and running by early this year, all located in Florida. Two of the new stores are expected to be franchised. Expansion plans include multiple markets in Florida, the Midwest, Mid-Atlantic and the West Coast, including California.

Founder Gabriel Suarez said he established Natural Life with the goal of helping those in need find alternatives to their ailments.  He noted that all products sold at Natural Life carry liability insurance, which he called unique in the CBD industry, and that all brands are compliant with all upcoming 2020 regulations. In addition, Natural Life does its own third-party lab testing, regardless if the manufacturer provides its own test results.
 
“Consumers are looking for a shopping experience that they can trust," said Suarez. "At Natural Life Franchise Corp., we set ourselves apart with our commitment to quality products that undergo third-party lab testing on a regular basis. Our employees all receive training on CBD."