MARKETING/SOCIAL MEDIA

The digitally native, direct-to-consumer (DTC) razor delivery subscription service known for its irreverent brand positioning and viral YouTube videos is launching a new tech stack.

Target isn’t waiting for Thanksgiving to begin offering Black Friday deals.

The Michaels Companies follows a multi-pronged strategy to ensure its holiday merchandising is on target.

Innovative solutions often seem scary, but once they’re brought into the light of day their true value is revealed.

Amazon is releasing several new features designed to improve the performance of ads on its platform, including AI-based image generation.

JCPenney's holiday campaign includes lots of savings opportunities — including many items offered at 2019 prices and the chance to take home a free diamond item.

Google is extending the reach of its augmented reality (AR)-based beauty shopping and advertising capabilities.

A new survey shows a growing number of consumers will use TikTok as a holiday shopping resource in a variety of ways.