Store Systems

The largest retailer most people have never heard of — The Army & Air Force Exchange Service, or AAFES — has updated its store brand identity and design. The brand is now simply called the Exchange and has a new tagline, “You Save, We Give Back,” that conveys the organization’s competitive prices and mission to provide annual dividends to the Army’s Morale, Welfare and Recreation and Air Force Services programs.

Salisbury, N.C. -- Food Lion has unveiled a new mobile app that puts its stores right at customers' fingertips.

The new app, developed in partnership with Mercatus USA, gives customers the capability to create shopping lists, access weekly specials, download new recipes and locate stores. Also giving customers more bang for their buck is the opportunity to sign up for the Food Lion MVP loyalty program through the app.

The app can be accessed by visiting the iTunes library, and is compatible with iPhone, iPad and iPod devices.

New York City -- Aeropostale announced three executive appointments that realign responsibilities and strengthen its leadership team. Among the changes, Marc D. Miller, senior VP of strategic planning and new business development, has been appointed CFO.

In other appointments, Michael J. Cunningham, president, will expand his role and assume additional responsibilities over planning and allocation, construction, logistics and real estate. He will also remain responsible for the finance organization, investor relations and information technology.

New York - Macy’s Inc. said Monday that 14 of its stores, including Herald Square and Queens Center in New York, will remain open 24-hours-a-day until Christmas.

The extended hours begin on Tuesday, Dec. 21.

The stores, which are located in New York, New Jersey, Illinois, Virginia, Michigan and Minnesota, will be joined by another slate of nine stores that will stay open until 2 a.m., located in New York, New Jersey, California and Massachusetts.

MINNEAPOLIS - Target announced that it is offering free shipping on thousands of Target.com purchases and announces extended store hours on Dec. 26.  

"Target makes shopping fun, fast and festive for our guests throughout the holiday season," says Nik Nayar, vice president, merchandising at Target. "Most holiday gift cards are redeemed in our electronics department so we are gearing up for great deals on some of our guests' favorite products such as video games, TVs and cameras."

Seattle - REI  (Recreational Equipment, Inc.) will to open a new store in Olympia, Wash. in the spring of 2011. 

The two-story, 25,000 square-foot store will be located off Cooper Point Road at Westfield Capital Shopping Mall. 

“REI looks forward to extending our roots further south in Puget Sound with the new store in Olympia,” said Kevin Golic, REI’s retail director for the Washington Alaska district. 

With only a few days to go until Christmas retailers are already positioning themselves for post holiday success by touting promotions to capitalize on gift card redemptions. Target and JCPenney this week announced special incentives that begin the day after Christmas when both plan to open at 7 a.m.