Skip to main content

Data & Analytics

  • P&G upgrades Pampers diapers line

    Pampers has upgraded its entire line of diapers, training pants and wipes. The new product enhancements come after the company sponsored a survey of moms to address their concerns of unmet needs for their babies.

    “At Pampers, we strive to meet the needs of every mom and baby,” said Fama Francisco, Pampers VP and general manager. “In the last 18 months, we’ve listened to thousands of moms on what they want for their baby. They told us a diaper that provides superior dryness, comfort and fit, particularly overnight.”

  • Gap leverages digital, social, mobile space in new ad campaign

    Gap will launch a fall global marketing campaign called “Back to Blue,” featuring two videos with musicians Dhani Harrison and Alexa Ray Joel, which consumers can watch on TV, desktops and smartphones and tablets.

  • A Storefront Lurks Under Every Digital Touchpoint

    Technology is advancing to the degree where almost any digital consumer touchpoint has the potential to become a very real storefront. Video games, blog and social media postings, apps, and virtually any other digital environment that directly engages consumers either currently is or soon will be able to serve as a fully functioning storefront where transactions can be executed.

  • Deloitte Consumer Spending Index dips in August

    New York – The Deloitte Consumer Spending Index, which tracks consumer cash flow as an indicator of future consumer spending, slightly dipped in August.

  • Sears plans $1 billion debt facility

    Hoffman Estates, Ill. -- Sears Holdings Corp. on Monday said it plans to obtain a senior secured term loan facility of up to $1 billion to help lower borrowings under its revolving credit facility.

    The company said that the term loan would be issued under its existing credit agreement, which provides for a $3.28 billion revolving credit facility.

    The term loan is expected to mature in June 2018.

     

  • Target sets sustainability benchmark in Canada

    Sales at Target stores in Canada have been a little uneven since the company entered the market earlier this year, but at least the company can point to an unrivaled environmental accomplishment.

  • Verizon: Mobile, cloud among leading holiday retail IT trends

    New York – Cloud-based e-commerce, mobile apps and mobile wallets are among the most important IT trends affecting retailers as they enter the 2013 holiday shopping season.

    Verizon Communications, Inc. has compiled a list of the biggest IT trends for this year’s holiday season. Following are highlights:

  • Twitter plans IPO

    San Francisco – Twitter publicly announced its intention to file for an IPO with a tweet yesterday afternoon.

    “We’ve confidentially submitted an S-1 to the SEC for a planned IPO,” stated the tweet. “This Tweet does not constitute an offer of any securities for sale.”

X
This ad will auto-close in 10 seconds