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NRF Foundation launches industry research site
WASHINGTON — The NRF Foundation, the careers and education division of the National Retail Federation, has launched the Retail Insight Center — a website designed to serve as a resource for researching industry, government, economic and consumer trends within the retail industry.
The Retail Insight Center is made possible by a contribution from KPMG LLP, the U.S. audit, tax and advisory firm.
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OfficeMax streamlines B2B e-commerce site
NAPERVILLE, Ill. — OfficeMax has launched a new search engine with content and navigation improvements on its OfficeMax WorkplaceSM business-to-business e-commerce site, OfficeMaxWorkplace.com. Since phasing in improvements last month, all aimed to deliver a streamlined online shopping experience, the site has experienced increases in conversion rate, average revenue per visit and positive customer feedback.