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ConAgra earns sustainable accolades
OMAHA, Neb. — ConAgra Foods has been named to two leading sustainability indices. For the second straight year the company has earned a spot on the Dow Jones Sustainability Index, and for the first time, the company has been added to the Carbon Disclosure Project’s (CDP’s) 2012 Carbon Disclosure Leadership Index.
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Merging POS and Loyalty Card Data to Increase Sales, Customer Insights for Retailers
By Kent Smith, [email protected]
Virtually all grocery stores, especially large chain grocery operators, are dealing with the same dilemma when it comes to clustering customers by linking point-of-sale data with loyalty card program information.
And, based on the two very different types of data generated by POS and loyalty cards, it’s obvious to see why grocers are in a quandary on how to approach the issue.