Specialty wine retailer applies data to new channel
Wine Riot, an online resource and event creator for wine aficionados, is entering the brick-and-mortar space with some analytical assistance.
Created by Second Glass, a Boston-based wine event provider, Wine Riot provides online data about wine and also serves as a digital platform supporting in-person wine tasting events and exhibitions. As the company prepares to open its first physical store in Boston, it is deploying the RetailNext analytics solution.