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Study reveals paradigm shift in Americans’ shopping behavior
Chicago -- The new, post-recession American shopper is high maintenance, promiscuous and demands an innovative and engaging experience in-store and online. According to a new study released by Leo Burnett’s marketing services arm, Arc Worldwide.
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Gap Q3 income falls 1%, sales up 2%
San Francisco -- Gap said its third-quarter net income fell 1% to $303 million for the period that ended Oct. 30. That compares with $307 million a year earlier.
Revenue rose 2% to $3.65 billion, boosted by increases in online and international sales. Same-store sales were flat.