Sales & Marketing

New York City -- Women’s fashion apparel retailer Francesca's Holdings Corp. filed for up to an estimated $150 million to be raised in an initial public offering.

The company has about $41.4 million in proceeds from the offering earmarked toward repaying a senior secured credit facility, Dow Jones Newswires reported. Remaining funds may be used for opening new stores and growing its e-commerce business.

For the year ended Jan. 29, Francesca's same-store sales climbed 15% on top of a 9.8% increase a year earlier.

The multichannel capabilities of Toys “R” Us were enhanced this week when the company announced plans to open a new online fulfillment center near Reno, Nev., that will allow for more timely shipment of West coast customers’ online orders.

New York City -- Oakley has opened a store in New York City’s Times Square. The shop features an Oakley Custom bar where customers can create their own renditions of Oakley eyewear and goggles. An on-site etching machine allows customers to personalize their designs with engraving.

Rumors that Target would open in San Francisco’s Metreon center have now been confirmed: Terranomics announced it has brokered a signed lease for Target to open in the Wesfield-owned center.

The lease for 99,677 sq. ft. was only just officially signed, San Francisco Business Times reported. The Metreon will soon begin construction on a multi-million dollar remodel that will make room for Target, and will recreate the ground level as a food collection of Bay Area restaurant concepts.

By Jeff Weidauer, jweidauer_@_vestcom.com

One of the drawbacks of today’s connected global economy is the pervasive homogeneity in nearly everything. One can visit any state -- indeed, nearly any country -- and see many of the same stores and restaurants offering the same products.

New York City -- A survey released Tuesday by Deloitte found that falling home prices and rising energy costs have negatively impacted consumer purchasing power.

The Deloitte Consumer Spending Index tumbled in March due to a drop in real home prices and a decline in real wages driven by rising energy prices. The Index tracks consumer cash flow as an indicator of future consumer spending.

CAMDEN, N.J. — A former Walmart VP has joined Campbell Soup as its VP corporate development.

In this new role, Raymond Liguori will be responsible for Campbell's efforts in the areas of mergers and acquisitions, strategic alliances and joint ventures. He will report to Craig Owens, Campbell's CFO and chief administrative officer.

Roseland, N.J. -- McDonald's New York Tri-State Area and its franchisees said Tuesday they are looking to hire new crew and restaurant management positions in more than 600 restaurant locations throughout the area on April 19.

The one-day event is part of a nationwide initiative for McDonald's and its franchisees with a target to hire up to 50,000 new employees at restaurants across the country.