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Sales & Marketing

  • Walmart expands solar commitment in Colorado

    Bentonville, Ark. -- Walmart announced six SolarCity projects on stores in Colorado, marking the company's 100th solar power installation in the United States and moving it closer to its long-term goal of using 100% renewable energy for all its retail and distribution facilities.

  • TGT’s saw March comps surprise despite uptick in ad activity

    Target’s promotional cadence increased in March, but it was nothing compared with the ramp up in activity at Walmart and Toys“R”Us. To check out Market Track’s monthly review of top retailers’ promotional efforts, click here

     

     

  • Best Buy probes former CEO conduct

    MINNEAPOLIS — Best Buy’s announcement on Tuesday morning that its CEO Brian Dunn had resigned the company by mutual agreement has been updated with information that a review is being conducted concerning the former chief executive’s personal conduct.

    Best Buy initially said that there were no disagreements or specific problems related to the retailer’s operations, financial controls or procedures. But later in the day on Tuesday it said the company was conducting an internal investigation into his “personal conduct.”

  • Market Track: March 2012

    In March there was a decline in the number of circulars overall, however, pages per flyer increased. The increase in pages was primarily due to a significant increase in Walmart and Toys"R"Us page counts. Much of the promotional activity was driven by Easter falling earlier in April as compared to 2011.

    Walmart distributed an additional four-page flyer in the week of 3/11/2012; they also circulated two flyers instead one in most of the markets in the week of 3/4/2012. These additional flyers accounted for the increase total pages as compared with last year.

  • Summer Light Spectacular

    At Westfield San Francisco Centre, a nightly light show projected onto the mall’s iconic dome is expected to be a huge draw.

    The center, owned by Westfield, will be showcasing a one-of-a-kind animated 3D light spectacular, called The Heart of San Francisco, which will run nightly on Level 4 Under the Dome from June 15 through July 31.

    Featuring iconic San Francisco images, the free show will be projected on the Centre’s 102-ft.-wide dome and set to a collection of San Francisco songs.

  • BJ's grows local produce program

    WESTBOROUGH, Mass. — BJ's Wholesale Club is capitalizing on the growing demand for locally-grown produce by launching its "Farm to Club" program in each of its 195 clubs in 15 states. Rolling out this spring and summer, the Farm to Club program includes a variety of fresh fruits and vegetables that will be clearly marked with a special "Farm to Club, Locally Grown" seal.

  • Container Store to implement Alliance database marketing

    Dallas -- The Container Store said Tuesday it has enlisted Epsilon, a subsidiary of marketing solution-provider Alliance Data Systems Corp., for comprehensive data and database marketing services.

    The services are designed to fuel marketing efforts to acquire and retain customers and increase sales.

  • First Data report: Card spending growth stable in March

    Atlanta -- A report released Tuesday by First Data Corp., which tracks same-store consumer spending by credit, signature debit, PIN debit, EBT cards and checks at U.S. merchant locations, found that warm weather and spring promotions boosted discretionary spending in March.

    According to First Data’s March 2012 SpendTrend report, year-over-year dollar volume growth was 8.7% in March, compared with February’s 8.9% growth.

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