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Sales & Marketing

  • Improving healthy habits and ending low price confusion

    Talk about an uphill battle. Walmart is trying to educate shoppers about eating healthy on a limited budget and the importance of understanding unit prices when evaluating purchase decisions.

  • OfficeMax adds new search engine

    Naperville, Ill. -- OfficeMax Inc. announced Thursday a new search engine on Officemax.com designed to speed up shopping and provide more accurate search and recommendation results.

    In its first month with the new search engine, OfficeMax said that OfficeMax.com has already experienced an increase in conversion rate and customer satisfaction around site navigation, and more than a 60% increase in average revenue per visit.

  • Rite Aid cuts loss in Q2

    Camp Hill, Pa. — Rite Aid narrowed its second-quarter loss to $41.4 million in the second quarter from a $94.7 million loss in the year-ago period.

    Revenue slipped to $6.23 billion from $6.27 billion last year, missing Wall Street’s projected $6.25 billion in sales. Same-store sales were essentially flat for the quarter.

  • Study: Few sites for smaller big-box footprints in urban Chicago

    Chicago -- A real estate report released Wednesday by Mid-America Real Estate Corp.’s Urban Team found that much of Chicago lacks the type of product that today’s downsized big-box retailers are looking for.

  • Just Born introduces new Peeps, Mike and Ike treats for Halloween

    BETHLEHEM, Pa. — Just Born has introduced new Halloween-themed candies under its Peeps and Mike and Ike brands.

    New Peeps snack size mini marshmallow chicks are 34 individually wrapped treats adorned in orange, green and purple. The new Mike and Ike Mummy's Mix limited-edition flavor mix, packaged in a 5-oz. theater box, includes lemon, orange, grape, lime and raspberry flavors. What's more, the new Mike and Ike variety bag features Mike and Ike original fruits, RedRageous! and Zours flavors, and is available in both 40-count and 63-count sizes.

  • Wet Seal terminates rights plan; offers two board seats to activist investor

    Foothills Ranch, Calif. -- The Wet Seal Inc. said Thursday it has dropped its temporary shareholder rights plan, citing feedback from stakeholders, and has proposed to expand its board to include two nominees of activist investor Clinton Group.

    In July, Clinton Group, which owns approximately 7% of Wet Seal, called for a sale of the retailer, expressing dissatisfaction with its performance, and made a play for four seats on the board. In response, the retailer adopted a temporary shareholder rights plan with a 10% trigger.

  • Fresh & Easy sweetens up baked goods offering

    EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market has expanded its offering of baked goods and desserts. The retailer has introduced more than 60 new products including new varieties of bagels, scones, cookies, breads, pies, cupcakes, and pastries. The new products include several seasonal flavored, gluten free and organic options and like all fresh&easy brand products, contain no artificial colors or flavors, high-fructose corn syrup, or added trans fats, according to the company.

  • Bass Pro commits to third store in Colorado

    Loveland, Colo. -- Bass Pro Shops has signed a letter of intent with Loveland, Colo.-based shopping center developer McWhinney to anchor a new northern Colorado development at Centerra.

    The approximately 117,000-sq.-ft. Bass Pro Shops is intended to draw shoppers from Colorado, Wyoming, Nebraska, and beyond.

    “We are very excited to bring Bass Pro Shops to Loveland and be part of the Centerra development,” said Johnny Morris, founder and CEO, Bass Pro Shops.

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