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Social Marketing
Retailers spend months developing smart, effective strategies across their in-store, Web and mobile channels each holiday season. But social media platforms such as Facebook and Twitter can be just as powerful in getting the message out to shoppers in the days leading up to Christmas.
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Focus on: Energy Management
By Sam Khalilieh
Study after study has concluded that adding doors to medium temperature coolers (MTC) is a great solution for a variety of issues that plague retailers. Whether looking at energy use, operational costs, product safety or consumer comfort, there is no downside to adding doors. So why do so many overlook this very basic approach?

