Sales & Marketing

The busiest shopping weekend of the year is just around the corner and retailers who don’t hit their sales plan won’t be able to blame the weather.

Washington, D.C. -- The National Retail Federation said Wednesday that, for the first time in three months, retail sales ticked down slightly as consumers cooled discretionary spending in the face of inclement weather and uncertainty in Washington.

October retail sales (excluding automobiles, gas stations and restaurants) decreased 0.3% seasonally adjusted from September yet increased 3.9% unadjusted year-over-year.



A new relationship with Citi Retail Services gives OfficeMax another benefit to tout when serving small business customers.

The retailer worked with Citi to launch the new store-branded credit card tied to the OfficeMax MaxPerk Rewards program which allows customers to receive a $25 reward for every $500 spent on qualified purchases. In addition, the no-annual fee product provides special financing offers, flexible payment options a dedicated line of credit for business expenses and detailed tracking of purchases.

Washington, D.C. -- A report released Tuesday by the National Retail Federation and Hackett Associates said that import cargo volume at the nation’s major retail container ports is expected to increase 5.9% in November despite the temporary closure of some ports by superstorm Sandy.

Vince Bove was named SVP and chief marketing officer at Reflect, a Dallas-based provider of software for digital signage networks at some of the nation’s leading retailers.

In his role as SVP, Bove will be responsible for business development and sales in the central and western United States.　In his capacity as chief marketing officer, he will assist Reflect clients with insightful shopper engagement strategies for their brand at the point-of-sale, and help them utilize the capabilities of the Reflect product line.

Bentonville, Ark. -- Wal-Mart Stores Inc. announced Wednesday it will officially launch its previously announced food-by-mail subscription service, called Goodies, which allows customers to trial sample-sized foods for a monthly fee.

Foster City, Calif. -- Visa Inc. announced Tuesday it has expanded the reach of V.me by Visa, landing more than 50 additional financial institution partners.  V.me, Visa’s new digital wallet service, eliminates the need for repeatedly entering account number, bill-to and ship-to information at checkout, simplifying the process. Account holders will be able to make payments online using V.me and check out simply by entering a username and password.
 

Framingham, Mass. -- IDC Retail Insights on Wednesday released a new survey report, “Business Strategy: At Hand Versus In Hand — Will Consumers Have the Upper Hand in the 2012 Holiday Showroom Showdown?,” which found that 48 million shoppers will “showroom” or use their smartphones in some manner while they shop in stores during the upcoming winter holiday season.