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Survey: Positive outlook for back-to-school shopping
New York — Nearly 70% (68%) of consumers plan to spend up to $500 this back-to-school shopping season compared with 63% in 2012 and 48% in 2011, according to a new spending forecast from e-commerce platform provider PriceGrabber. Additionally, 17% of respondents plan to spend between $500 and $1,000, and 15% of shoppers said they have no back-to-school shopping budget this year. Conducted from June 17 to July 8, 2013, the survey includes responses from 2,191 U.S. online shopping consumers.
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Walmart opens e-commerce checkbook, again
Whatever a cloud-based Web site acceleration company is, Walmart acquired one this week called Torbit.
The retailer’s Silicon Valley innovation engine known as @Walmart Labs described Torbit as “a front-end optimization innovator that has been focused on making the web a faster and better place.”
Torbit is known for developing measurement, analytics and performance improvement tools to help companies identify and enhance their overall site performance.