Sales & Marketing

By Brian Smith, BizBrag

Information technology outsourcing (ITO) enables organizations to cut labor and infrastructure costs, improve operating efficiencies and increase flexibility in the IT department. Although certain aspects of retailing are ideally suited to out-of-house automation via ITO, the retail industry as a whole has not embraced ITO as much as some other industries.

Procrastinating is out this year when it comes to holiday shopping, with 62% of consumers surveyed planning to finish their gift buying on or before Dec. 16, according to the International Council of Shopping Centers.

As in most years, the top shopping day of the year is expected to be Black Friday. However, Cyber Monday will follow close behind across most demographic groups, overtaking Super Saturday as the second busiest holiday shopping day of the year.

Wayne, N.J. -- Toys “R” Us will open its stores at 5 p.m. on Thursday, Nov. 28,  offering more than 300 doorbuster values, while supplies last, from four-hour deals and Thursday-through-Saturday discounts on hot toys, games and tablets, to gift with purchase offers. New this holiday season, Toys "R" Us will provide its Rewards “R” Us members the exclusive opportunity to take advantage of select Thanksgiving Weekend deals and discounts on Wednesday, Nov. 27.

Virginia Beach, Va. — Peter Chang’s Chinese Bistro has leased a 6,030-sq.-ft. restaurant space at Landstown Commons in Virginia Beach, Va. Divaris Real Estate represented the landlord, Inland Diversified Real Estate, in the transaction. This will be Peter Chang’s sixth location in the region.

Post Foods' Honey Bunches of Oats has enlisted pop duo Domino Saints for its latest ad campaign geared toward Hispanic markets. The pop duo from San Juan, Puerto Rico, collaborated in the exclusive "Smile While You Shake It" music video.

Inspired by samba beats, the song and signature dance incorporate the cereal box and breakfast utensils as percussion instruments. National bilingual media, social media and website (bunchofbeats.com) encourage consumers to upload their own versions of the dance, share them digitally, and be eligible to win prizes.

Seattle -- Nordstrom plans to open a Nordstrom Rack at Magnolia Park in Greenville, S.C. The approximately 32,000-sq.-ft. store is scheduled to open in fall 2014.  Magnolia Park is being developed by Menin Development.   

The Magnolia Park Nordstrom Rack will be the company's first location in South Carolina.

Procter & Gamble Canada has announced that Emmy-nominated actress Christina Hendricks will host the fifth annual P&G Beauty & Grooming Awards Dec. 2.

Best known for her portrayal of “Joan Holloway” on AMC’s series “Mad Men,” the former model will grace the stage as P&G celebrates the best Canadian editorial and creative talent in beauty, fashion and grooming. Hendricks joins Nia Vardalos, Queen Latifah, Kim Cattrall and Rob Lowe who have served as previous hosts.