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Sales & Marketing

  • NRF: Retailers add 13, 500 jobs in November

    Washington, D.C. – The National Retail Federation estimated that the retail industry added 13,500 jobs in November, and 268,500 year-over-year.

    The Bureau of Labor Statistics Employment Situation report showed that November total nonfarm payroll employment rose by 203,000, with the unemployment rate at 7%.

  • SAP: Social chatter around Black Friday, Cyber Monday rises

    Waldorf, Germany -- Black Friday social mentions more than doubled those of Cyber Monday this year. But a new infographic from SAP shows that consumers felt the most excited and happy about Cyber Monday.

  • Avery Dennison does deal with RFID patent troll

    In a move designed to accelerate adoption of RFID at the item level, Avery Dennison has signed a licensing agreement with Round Rock Research.

  • Three Ways to Win Over Reluctant Shoppers

    By Gary Ambrosino, president, TimeTrade

    The November Consumer Confidence Index made headlines as the numbers slumped to the lowest point within the last six months. On the surface, this could cause concern for retailers this holiday season. However, when you’re in a store, how often do you actually think about an economic indicator when you’re deciding how much to spend?

  • Newell Rubbermaid adds global exec to leadership team

    Newell Rubbermaid has named Paula S. Larson as EVP and chief human resources officer, effective Dec. 16. She succeeds James M. Sweet, who is retiring after nearly a decade of leading the company’s transformation efforts.

  • Study: Nordstrom is consumers’ favorite fashion retailer

    Boulder, Colo. -- Nordstrom is North America’s overall favorite fashion retailer for the second consecutive time, according to a new study of more than 6,800 consumers conducted by Market Force Information (Market Force), a provider of customer intelligence solutions.

    Kohl’s is the most visited for casual clothing, business attire and children’s clothing, while Dick’s Sporting Goods won out for sports apparel and DSW for footwear.

  • Study: Options convert online shoppers

    Coral Gables, Fla. -- The likelihood that shoppers will make a purchase online is directly related to the number of product options that are displayed and to how the product information is displayed, either visually or with text. Research from the University of Miami School of Business Administration found when larger assortments of products (i.e. many options) are displayed with images rather than text, shoppers are less likely to purchase a product.

  • Kellwood Company appoints new CEO

    Kellwood Company, a leading apparel manufacturer and marketer owned by affiliates of Sun Capital Partners, has elevated Lynn Shanahan to the position of CEO of Kellwood Company, following the initial public offering of Vince, completed Nov. 27.

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