Sales & Marketing

The Clorox Company has entered into an agreement with Soccer United Marketing (SUM), the commercial arm of Major League Soccer, making it an official partner of the U.S. Soccer Federation and the Federación Mexicana de Futbol (FMF, also known as the Mexican national team).

San Francisco -- Gap Inc. on Thursday reported a 12.5% decline in fourth-quarter profit, with its results impacted by heavy discounting during the holidays. The retailer also issued a profit outlook for the full year that is below analysts' expectations, and said it will open 30 additional U.S. stores during fiscal year 2014.

Gap reported net income of $307 million for the three-month period ended Feb. 1, better than the Street expected, down from $351 million in the year-ago period.

Dallas – Neiman Marcus is launching the NM app for iPhone. Key features include shopping and the ability to text, email, call or FaceTime any sales associate directly from the app.

Other features include checking on loyalty points and cards, viewing upcoming events such as designer appearances and promos, and the ability to follow the Neiman Marcus blog, read catalogs and watch videos. The app allows a customer to search by department to locate or contact sales associates at any Neiman Marcus store.  

New Delhi, India – Narendra Modi, candidate of opposition party Bharatiya Janata Party (BJP) for Indian prime minister, reportedly has made statements in favor of global online retailing and India’s small retailers learning to compete with large retailers. According to Reuters, at a meeting of the Confederation of All India Traders, Modi said small local retailers should improve the quality of their goods to a level closer to that of large global competitors, and also consider entering contracts with large online retailers to create virtual trade.

WTI expects March 2014 to trend similar in temperature to last year and below normal for the U.S. as a whole. The month starts out with cold, possibly record-breaking, in the North along with some potentially snowy and/or icy weather as a storm system moves through. Colder trends linger into the second week of the month, but toward St.Patrick’s day, temperatures look to take a turn toward trending warmer than last year.

Chicago -- An overwhelming majority of retail CFOs (96%) expect merger & acquisition (M&A) activity to increase or remain consistent with 2013 levels during 2014. According to the new BDO Retail Compass Survey of CFOs, two-thirds of CFOs anticipate that the majority of deal activity will occur in the U.S., followed distantly by Asia-Pacific (17%) and Europe (8%).

Align, a global provider of technology infrastructure solutions, has appointed Mark Rode as VP of sales and will drive solutions and programs focused on data center, application migrations, systems, networks and storage, cloud and managed services initiatives.

Columbus, Ohio – L Brands Inc. saw its fourth-quarter profit increase 19% as the prior year was negatively impacted by special charges. The owner of Victoria’s Secret, Bed, Bath & Body Works and other brands earned $489.6 million for the quarter that ended Feb. 1, compared to $411.4 million, in the prior year.

Revenue for the quarter, which included an extra week, declined to $3.82 billion from $3.86 billion. Same-store sales were up 1%.

For the full year, L Brands earned $903 million, and reported sales of $10.77 billion.