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Sales & Marketing

  • Stores the new darlings of omnichannel retailing

    Stores are once again the darlings of retail — even e-commerce pure plays are scrambling to establish brick-and-mortar locations, while established brands are busy exploring new ways to leverage their existing physical footprint. Many predicted that the store would survive — and indeed thrive — but few realized the full degree to which stores would become a coveted link within today’s customer-driven “commerce anywhere” shopping experience.

  • Music festival cool coming to the mall

    Simon Property Group is giving shoppers a reason to come to that mall that doesn’t involve shopping.

    The company is teaming up with Refinery29 to transform mall shopping into a summer festival experience with fashion "stages," beauty bars, and live musical performances. Style Festival takes inspiration from the music festival culture that has become a millennial rite of passage.

  • CBX taps Anthony Deen as creative director, branded environments

    NEW YORK — Veteran retail, hospitality, airport and commercial facilities architect and designer Anthony Deen has joined brand agency and retail design consultancy CBX as creative director, branded environments.

    In his position, Deen will partner with senior management in shaping the vision for retail, restaurant and hospitality clients’ branded environments that are relevant in the marketplace.

    Deen comes to CBX from Landor, a brand consulting and design firm in New York City, where he was creative director, environment design since 2011.  

  • Lumber Liquidators promotes marketing head, cuts merchandising chief

    Toano, Va. – The executive shakeup continues at Lumber Liquidators as the company integrates the leadership of its merchandising and marketing departments. Marco Q. Pescara, the company's chief marketing officer since 2006, has been promoted to serve as chief merchandising and marketing officer effective June 19.

    Pescara will lead the company's marketing and merchandising functions. The employment of William K. Schlegel, current chief merchandising officer, will be terminated effective June 19.

  • Ollie’s eyes IPO and 950 stores

    Off-price retailer Ollie’s quietly doubled in size the past few years and now the company plans to go public, accelerating growth of no-frills stores it affectionately refers to as “semi-lovely” warehouses.

    Ollie’s operates 181 stores in the Eastern U.S. that last year generated annual sales $638 million and net income of $26.9 million.

  • Pep Boys names Hertz veteran as CEO

    Philadelphia — The Pep Boys: Manny, Moe & Jack named Hertz Corp. veteran Scott P. Sider, 54, as its new CEO, effective June 15. He most recently served as group president of Hertz Corporation’s largest division, Rent A Car Americas, with over 3,200 locations.

    The announcement comes more than eight months after Pep Boys CEO Michael Odell resigned on the heels of disappointing second quarter earnings.

  • Unilever launches Chinese e-commerce site

    As more brands evolve to a direct-to-consumer model, Unilever is expanding its direct selling to China by launching a flagship store on JD.com.

    The Unilever flagship store on JD Worldwide, which is JD.com's cross-border e-commerce platform, will feature products from a range of Unilever’s most popular global brands such as Ponds, Dove and Vaseline. Notably, the flagship store will make available three product lines from Lux's shampoo range, which are currently the best-selling shampoo products in the Japanese market.

  • Belk offers wedding registry app

    Charlotte, N.C. – June is the traditional wedding month, and Belk Inc. is making things easier for marriage-minded customers with a new wedding registry app. The Android and iOS app offers features including a registry checklist and tips for brides and grooms-to-be.

    In addition, a thank you note assistant automatically tracks gifts and givers. Users can also set up a registry and scan items directly from mobile devices.

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