Research conducted by Aberdeen Group for a study by Hawk Incentives found that reward-based promotions can outperform discount offers by driving better purchase intent and sales lift without damaging a brand’s image from discounting.
Women’s lifestyle and apparel brand, Rachel Rachel Roy announced that it will open a pop-up shop – its first brick-and-mortar location – at Oak Park Mall in Kansas City.
RH (formerly Restoration Hardware) has unveiled its biggest location to date, a 90,000-sq.-ft. store (or “Gallery” in RH speak) in the heart of Manhattan’s historic Meatpacking District.
With the holiday shopping season looming, retailers are jumping in to fill the void left by the demise of Toys “R” Us — but two rivals are the clear winners.