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Harris Poll ranks Target as Value Retail Brand of the Year
New York City -- A poll released Thursday by Harris Interactive named Target Corp. as its Value Retail Brand of the Year.
According to the 2011 Harris Poll EquiTrend Study, Target has the strongest consumer brand equity among retail brands. Overall, awards are given in each of 46 different categories.
This is the second consecutive year Target has led the way in the Value Retail category, with the gap between runner-up Wal-Mart increasing.
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Discounters thriving north of the border
MONTREAL – U.S. discount-store operators should keep an eye on their Northern neighbors, as Canadian dollar stores continue to thrive. Anticipating their growth potential, Virginia-based Dollar Tree acquired Canada’s Dollar Giant Store in November 2010, adding 86 more stores to its repertoire and marking its first expansion outside of the United States.