Retail

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Mixed-use development works for trade areas where demand matches each use

Different developers look at mixed-use in different ways. One developer will look for trade areas that provide solid demand for retail, residential, office and perhaps other uses. The goal is to create developments where no single use dominates the others.

Still other developers gauge the demand for various uses and adjust the use offerings to match demand. In such cases, one use may dominate the center.

The Trademark approach to demand

Plano, Texas -- J.C. Penney Co. is set to launch Disney branded shops inside 565 Penney stores on Oct.4. The shops will offer toys, collectibles and children's apparel designed for Penney and showcasing various Disney characters, including those from Toy Story and Monsters University and Disney Junior shows.

Rye, N.Y. -- Jarden Corporation, a global consumer products company, announced that it has completed its acquisition of Yankee Candle Investments LLC from a fund managed by Madison Dearborn Partners for approximately $1.75 billion in cash, subject to final working capital and other adjustments.

U.S. retailers increasingly tapping into global markets via online efforts

Demand for American brands around the globe is getting bigger every day. There are currently more than 2 billion prospective global customers, and about 25% of the traffic from U.S. retail sites comes from international shoppers, according to industry experts, with Canada, Australia, the United Kingdom, Russia and Hong Kong currently the top international markets for U.S. retailers.

Goleta, Calif. -- Teva has opened its first retail location, at Orlando Premium Outlets, in Orlando, Fla. The store features footwear for travel and everyday adventure, from sandals and trail shoes to sneakers, boots, and water shoes.  

Brooklyn, N.Y. - West Elm, a division of Williams-Sonoma, will open a store in Birmingham, Ala., on Thursday, Oct. 10. The 8,000-sq.-ft. store is located in The Summit Birmingham shopping center.
 

Hudson’s Bay measures incremental ROI of printed offers

Despite the digitization of most customer-facing communication, printed flyers are still an important promotional vehicle for many retailers. By analyzing terabytes of offer-, store- and item-level sales data for products promoted in its weekly flyers, Hudson’s Bay Company (HBC) is determining the true incremental return on printed promotions and optimizing the efficiency and effectiveness of its flyer-based marketing efforts for its Hudson’s Bay stores.