Retail

In the course of interviewing experts for this month’s open-air report, I heard two admiring references to Woodbury Common. It wasn’t the first time I’d heard the Simon Premium Outlet center used as an exemplar of traits modern retail should strive for — things like great customer experience, well-curated stores, and good food. I thought it time that I take a drive up to Orange County, N.Y., and see what all the fuss was about.

A regional department store, a warehouse giant, a discount supermarket and an online powerhouse rank among the nation’s favorite retailers.    That's according to the American Consumer Satisfaction Index, which rates consumers’ satisfaction across six retail industries. The report found that satisfaction with the overall retail trade rise 4.7% in 2016 to a score of 78.3 (on a 100-point scale) an all-time high for the sector.  

The quest to be a leader in unified commerce remains on top of retailers’ to-do lists. And those companies that tap the power of drones could be positioning themselves to become leaders in the game.

A process that breaks down operational silos, unified commerce requires retailers to transform their organization, business processes and technology to align with customer demands. The result: the ability to drive a top-notch, frictionless, non-frustrating and valuable customer experience.

Three different centers, three different owner/managers, three different recipes for shaping open-air centers to local tastes

Chris Ressa does not put a lot of stock in the word “experiential.” Though it’s become a companion to the word “retail” in the real estate industry, DLC Management Corp.’s senior VP of leasing finds it not up to the task of describing what’s too often missing at shopping venues.

Starbucks Coffee Company will open for business in Italy for the first time in late 2018.   The coffee giant plans to open a 25,500-sq.-ft. Reserve Roastery outpost in late 2018 in Milan, in the historic, turn-of-the-century post office building in the city’s center. The Milan Reserve Roastery will be the first Starbucks Roastery to open in the Europe, Middle East and Africa region, and the fifth, globally. It is the first of additional Starbucks stores the company plans to open in Italy.   

Retail signs have undergone a major evolution in recent years fueled by the adoption of digital technologies. Marilyn Brennan, business development manager at Egan Sign, spoke with Chain Store Age about the status of sign management in retail.

What trends are you seeing with regard to retail sign programs?

Large-format experiential stores focus on customer experience, convenience

At a time when many retailers are cutting back on brick-and-mortar investments to focus on e-commerce, a few notable ones are taking the opposite approach. They are launching large-format experiential stores to immerse customers in the full brand experience and offer items in each product category, from couches to dresses.

Main Street Promenade

Location: Naperville, Ill.

Size: About 182,000 sq. ft.

Owner: Retail Properties of America Inc.

Key tenants: Anthropologie, J.Crew, Soft Surroundings, Ann Taylor Loft, Sur La Table, White House Black Market, and Hugo’s Frog Bar & Fish House

Status: Open and operating, but includes a vacant parcel that has approval for future development of up to 62,000 sq. ft. of mixed-use space