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360pi names new VP customer value
Ottawa, Canada -- Greg Soussloff has joined 360pi as VP of customer value. Soussloff brings 20 years of sales and sales management experience to this role.
Prior to joining 360pi, Greg was the U.S. senior director for retail and consumer goods for SAS’ Americas division, where he helped in securing enterprise agreements with retailers and consumer goods companies including Macy’s, eBay, Nike, Kellogg, Wal-Mart and Nestle. Soussloff will be located in Dallas, as part of 360pi’s U.S. presence. -
Survey highlights role of mobile in in-store shopping
New York -- Consumers worldwide are increasingly using multi-platform devices, especially mobile, to enhance their in-store shopping experience, according to a study by global digital and technology agency DigitasLBi.
In the study, "Connected Commerce: A Snapshot of the Modern Shopper,” 71% of Americans say that using a mobile phone while shopping inside a store could affect their buying decisions.