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The return of the Target lady
You’ve seen her in television commercials, that blonde-haired wacky lady dressed in red whose passion for shopping at Target knows no bounds. Advertising Age’s Natalie Zmuda interviewed the “Christmas Champ” recently to get her thoughts on off-season preparation and Black Friday strategy. Read the article here.
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Dollar General accepting MasterCard credit cards
Purchase, N.Y. -- Dollar General is now accepting MasterCard credit cards at all of the nearly 10,000 Dollar General locations across the country, expanding on previous acceptance of MasterCard debit and prepaid cards.
“Dollar General was the first among small-box value discounters to roll out readers for electronic benefits cards and bank debit and credit cards, making transactions even more convenient for customers.